Comments on: Direct or Re-Direct Link?

By: Ali

Ali — Tue, 10 Aug 2010 15:40:04 +0000

@paul

The status of any redirect defaults to 302 (moved temporarily) if not specified by the program that does the redirect. And obviously a 302 is absolutely worthless in terms of link juice.

It is ***highly unlikely*** that the program behind a jumplink will perform a 301 redirect since a 301 is achieved by a. sending the correct server headers before the link itself is sent or b. via server software – such as the htaccess file on an apache server.

No-one is arguing whether or not a 301 sends link juice (it does), the question is ‘how do you know a 301 was specified?’ It probably wasn’t.

By: Google may Tweet your Tweets | Whatswhat.ie Blog

Google may Tweet your Tweets | Whatswhat.ie Blog — Mon, 12 Jul 2010 19:56:12 +0000

[...] At Whatswhat.ie we are completely embracing the Social Media community and will be doing more in the coming months. At the moment companies that advertise with us can add their Facebook, Twitter, LinkedIn and Blog addresses plus their YouTube video. These are all direct links and if you don’t know the importance of a direct link then please read here – Direct of Re-Direct Link? [...]

By: Paul Anthony

Paul Anthony — Fri, 02 Jul 2010 13:14:43 +0000

Some of the information contained in the article is inaccurate. Ali is misinformed. 301 redirects in some instances do pass link juice – although tests have shown that the it is *less* than a standard direct link. The technical details mean that you need to use a ’301′

See this thread.

http://www.webmasterworld.com/google/3617275.htm

By: Andy

Andy — Tue, 27 Apr 2010 16:04:09 +0000

Fair points. I suppose the onus really lies on the SEO trainer to make sure they know their facts before making recommendations. In terms of links passing on ‘Google Juice’ I suppose that is up to each directory to decide… but I agree that it’s nice to be nice .

Andy

By: Sian

Sian — Tue, 27 Apr 2010 09:03:46 +0000

Hi Andy, I believe (from my previous job) it’s to do with recording traffic provided from the directory. However I understand that is possible now too with a direct link. But perhaps from another point of view why would a directory want to help a client get on the first page of Google and therefore not need them anymore? Although at Whatswhat.ie we do give a direct link with full Google juice in order to help a company get a presence online. We’re nice like that
Sian

By: Andy

Andy — Mon, 26 Apr 2010 20:34:12 +0000

I never really though of directories adding redirects. I figured they’d be adding nofollow attributes to website links (the tag Google recommends giving paid links in order to prevent ‘Google Juice’) but didn’t think about them adding redirects. It is however possible to have a redirect and pass on (although somewhat diluted) ‘Google Juice’, but there is definitely room for jiggery pokery there in order to prevent ‘juice being passed on. I doubt whether there is any SEO benefit at all.

If we’re thinking of the same directory (think ‘mellow’ and ‘wages’), they offer a separate product with ‘SEO Capabilities’ and an ‘SEO audit’… which seems a bit cheeky.

By: Fiona Ashe

Fiona Ashe — Tue, 26 Jan 2010 21:39:29 +0000

Excellent information, Sian. Thanks so much for sharing it with us.
Best wishes, Fiona.

By: Lorna

Lorna — Sat, 28 Nov 2009 20:02:35 +0000

This is enlightening – thanks Sian, great to learn something new every day and this is really helpful

By: Annie

Annie — Thu, 26 Nov 2009 15:23:53 +0000

Cheers Sian, was just wondering out of curiosity – thanks for the info

By: Sian

Sian — Thu, 26 Nov 2009 15:07:05 +0000

Hi Tony, not sure what you mean. Please give me a call and if I can help I will. My numbers are on the contact page on http://www.whatswhat.ie

Sian